| C R I S I S M A N A G E M E N T S E R V I C E S | ||
| crisis management
Johnson and Johnson (Tylenol(r)), TWA, Valujet, Odwalla - What do these companies have in common? Unfortunately, each experienced a catastrophic event that threatened their continued existence. It is clear that those surviving relatively unscathed did so by virtue of their preparation and expedient access to knowledgeable and reliable resources. As much as possible, they had planned for an unknown but potentially devastating threat. Internal and external resources, including technical, legal and media professionals, were already on-board and ready to take action. When the crisis involves environmental or occupational health issues, The Cohen Group is prepared to promptly assist by providing technically experienced and knowledgeable individuals who have worked with media and government agencies. Our 20-year reputation in the environmental health and safety arena is unmatched by other firms. The Cohen Group has provided assistance on a wide variety of serious or potentially serious situations including: · Chemical spills The Cohen Group has the experience to quickly analyze the problem and suggest alternatives for resolution. We can also work with public relations professionals to prepare fact sheets and responses to questions from the media. |
SUCCESS!
Just before the Christmas season, a consumer magazine contained a story about a toy (a listening device) that it had determined to be unsafe and suggested that the Consumer Product Safety Commission (CPSC) ask for a recall. The story was also run on television news around the country. The manufacturer believed that its toy was safe and that the consumer group data was flawed. The Cohen Group was called to evaluate the toy in terms of warnings and potential harm to hearing. Using industrial hygiene monitoring techniques, The Cohen Group determined that the toy would not harm children, even under misuse, and recommended additional warnings to parents be included in the packaging. Following a critical review of The Cohen Group study, the CPSC found the results acceptable and stated that the toy was safe for children. A public relations campaign was developed. All work was completed in time to preserve much of the retail season. In another instance, when a crane toppled to the ground from a high-rise that was under-construction in downtown San Francisco, it crushed the exterior of the high-rise across the street. Hundreds of pounds of asbestos-containing fireproofing were dislodged from the structural steel, some falling to the street below, some remaining within the building. The Cohen Group was immediately called in to design and manage the asbestos cleanup of the street and building and the subsequent renovation of the affected building. We also provided information and data to building occupants and ownership demonstrating that occupancy of the remainder of the building was safe throughout the process. |
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| S E R V I C E S | ||
| • Immediate
on-site response to
• Training Emergency Response Teams catastrophic events and developing written Emergency Response • Directing emergency response activities Plans • Conducting environmental monitoring • Developing media information (chemical, biologic, physical) • Responding to government agency inquiries • Computer modeling of releases • Acting as client representatives during agency inspections • Developing corrective action alternatives • Accident investigations • Developing written programs and training crisis response |
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